During my Fall 2016 semester, I was able to work in a group with four other classmates to produce a complete event book for The 3rd Annual Morgantown Marathon in 2017. Attached below are each section of our event book that we created to enhance 2016’s already amazing event!
Kitchen Connection Social Media
As Content Marketing Intern for Kitchen Connection, I was able to work with Adobe Creative Cloud and Canva to create these images for social media use. Check out Kitchen Connections’s Instagram (@kitchenconnection), Facebook (@kitchenconnection.org) and Twitter (@KitchenConnOrg) during the months of January – December 2017 to witness my work in action. The sample designs below and my chosen pictures, quotes and etc. were scheduled ahead of time via Hootsuite to portray my strategies towards effective social media use.Read More »
Kitchen Connection Country Feature Blogs
While working as a Content Marketing Intern for Kitchen Connection, I worked on 12 country feature blogs. The spotlights below consist of images, ideas, research and information I felt was valuable for a feature blog.
With my suggestions and the help of the marketing and design team, these blogs were produced for 2017.Read More »
Under Armour Research Book
In my Strategic Communications 421 class, I was able to work with a group of classmates to produce a complete Research Book. Primary and secondary research were used to answer our research questions that were focused on increasing Under Amour’s market penetration for female active and athleisure wear. As a group, we conducted thorough secondary research, two focus group interviews with 5-7 participants and an online survey that reached 189 people before closing it.
Throughout the project, I specifically produced:Read More »
TeeBusters Weekly Newsletters
From June 2016 – August 2016 I worked as the Public Relations & Marketing Intern for Colours International. One of my responsibilities was to send out weekly email newsletters through MailChimp for Colours’ online t-shirt company, TeeBusters. Linked below are all of the newsletters I created and scheduled. Read More »
Save-A-Limb Fund – Media Advisory
Save-A-Limb Fund
2401 West Belvedere Avenue
Baltimore, MD 21215
Save-A-Limb Fund – News Release
Save-A-Limb Fund
2401 West Belvedere Avenue
Baltimore, MD 21215
Save-A-Limb Fund – Radio PSA
Save-A-Limb Fund
2401 West Belvedere Avenue
Baltimore, MD 21215
Save-A-Limb Fund – Feature Story
Meteorologist + Patient = Faith in the Flowers
April 14, 2016
Meteorologist Justin Berk connected with, 16-year-old, Lexi Hack after learning about her series of procedures to fix her legs. As the winter season fades into spring, the two are working to sell “Faith in the Flowers” t-shirts in support of her Save-A-Limb Fund.
Read More »
Save-A-Limb Fund – Strategic Message Planner
Strategic Message Planner: Save A Limb Fund
Advertising Goal
To help enhance the brand image of Save-A-Limb Fund from local charity to a noteworthy, strong non-profit organization.
